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The Selling Show

Dec 27, 2018

050: Self-Publishing Fireside Chat with Alfred Poor


Alfred Poor has made a career out of making complex concepts accessible to people so that they can put them to practical use. He is an experienced speaker and trainer. He offers a range of speaking programs for colleges, corporate clients, and small businesses. He also is freelance writer with thousands of columns and reviews to his credit, as well as more than a dozen books. He is available for writing assignments with online and print publications, as well as for white paper projects for individual clients.


The Speaking Show wraps up 2018 with an informative chat featuring Alfred Poor! Alfred and David discuss the best practices of successfully selling your books, how the landscape of publishing has changed over the years, and breaks down the process of getting a contract with a publisher.


In This Episode, You’ll Learn…


  • Writing on the first HP LaserJet Printer
  • Publishing in the late 80’s and early 90’s
  • Getting paid NOT to write a book
  • How a book contract with a publisher works
  • Problems with the royalty system
  • Advances don’t sell books
  • Why it can be hard to come by an advance
  • Why there are less perks from publishing companies today
  • Problems with Legacy publishing
  • Self-publishing
  • Using a book coach
  • Why Alfred releases his books in hard cover print only
  • You don’t need a book, you need a book strategy
  • The truth about Amazon Bestsellers


Links and Resources Mentioned in This Episode